What role does market intelligence play in your business? We believe market research can give you a true competitive edge and improve your success rate when introducing new products.

Our product and menu recommendations are always supported by insights into market trends and demographics. We complement our practical experience in the foodservice and food manufacturing industries with powerful analytical tools, providing you a full suite of value-added services.


Foodservice
Choice Food relies on Technomic, a research provider for the food industry, to help us create a snapshot of your competitive landscape. With this information, we can identify the most popular service concepts, compare menu performance, and define opportunities in various metropolitan markets.

Retail
We use Spectra analytical tools to help you identify the most profitable opportunities for new brands and products in the retail space. Spectra allows us to explore product performance by channel and demographic segment. In addition, it sheds light on consumer attitudes and behaviors that are shaping the future of your business.
 
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